Meet the Data Architect Agent — Your AI Co-Pilot to Kickstart Product Modeling

Type: New | Feature: Productivity Scalability | Packaging: Growth Advanced Premium | 📖 Read the doc

Say goodbye to weeks of spreadsheet wrangling and alignment meetings. Akeneo’s brand-new Data Architect Agent (DAA) reads your sample product files, absorbs a few lines of business context, and automatically drafts a complete, staging-ready data model — attributes, options, families and family variants — in just minutes. You can preview the results (including multilingual labels), fine-tune anything you like, then export the model straight into your PIM.

Why you’ll love it

• Launch sooner, at lower cost – customers in early pilots saw modeling time shrink from months to days.
• Built-in best practices – DAA leverages Akeneo’s decade of domain expertise to propose clean, future-proof structures.
• Guided & transparent – instant product previews and in-app tips keep you in control at every step.

Ready to try it?

• Step-by-step guide: Help Center – Data Architect Agent
• Deep-dive course (free): available now in Akademy → “AI & Data Modeling”
• Prefer to watch? Replays of the Data Architect Agent demo from our Summer Release Deminar

Jump in, generate your first model, and tell us what you build!

Structure Smarter with Hierarchical Product Modeling: Introducing Attribute Inheritance

Type: New| Feature: Governance Productivity Scalability | Packaging: Growth Advanced Premium | 📖 Read the doc

We’re excited to introduce Attribute Inheritance — a powerful new way to simplify, streamline, and scale your product data model.

With this new capability, you can now define shared attributes once at a parent family level and automatically reuse them across multiple child families. This means:

• Faster catalog setup and evolution: Save time by reusing attribute structures and managing changes centrally.
• Greater modeling flexibility: Organize even the most complex catalogs with a clear and consistent product hierarchy.
• Improved governance: Standardize your data structure while maintaining adaptability for specific product types or regions.

Initially developed to meet Master Data Management (MDM) needs, Attribute Inheritance has quickly become one of the most loved features in our Summer Release — especially for customers with large, complex product catalogs. That’s why our Premium Package unlocks multi-level inheritance, allowing you to define several parent families, each with its own set of shared attributes and children — bringing structure and flexibility at scale.

Next-Gen GenAI: Smarter, Scalable Enrichment in Akeneo PIM

Type: Improvement | Feature: Productivity Data quality | Packaging: Growth Advanced Premium | 📖 Read the doc

We’ve taken a big leap forward in how you harness the power of generative AI to enrich product content—faster, smarter, and at scale. 

With our brand-new AI Configuration page, you can now manage all your enrichment prompts from one central place. No more configuring AI prompts individually, attribute by attribute. Whether you're extracting information from product images, PDFs, or generating SEO-ready descriptions—everything is now centralized for clarity and consistency.

And the best part? If you’ve already used GenAI in Akeneo, all your existing prompts have been migrated for you automatically. You’re ready to go—no setup needed.

This upgrade empowers your team to:

• Define and apply consistent prompts across your entire catalog
• Unlock asset-based enrichment (images, documents, etc.) in just a few clicks
• Scale GenAI usage across hundreds or thousands of products with ease

PX Insights Just Leveled Up: Smarter Data, More Sources, and a Window into AI Discovery

Type: Improvement | Feature: Data quality Reporting| Packaging: Advanced Premium | 📖 Read the doc

This summer, we’ve supercharged PX Insights to help you better optimize product content based on how it's consumed, interpreted, and surfaced across key discovery and shopping experiences. Here’s what’s new:

📈 Google Shopping Optimization Dashboard

Stop guessing—start optimizing.
With our new Google Shopping dashboard, you get a daily-updated, centralized view of all products flagged by Google for visibility issues—like  missing attribute values, poor descriptions, low-quality images, or out-of-stock errors.
You can now spot and fix visibility blockers directly from PX Insights dashboard, without having to click through individual products or manage performance in silos.

⭐ Ratings & Reviews: Now with More Sources & Smarter Insights

Bring the voice of the customer into your enrichment workflow.
PX Insights now supports both Yotpo and Bazaarvoice, and thanks to our new Public API, you can also plug in any external or in-house review system—including B2B platforms like Trustpilot.
Analyze what your customers love, what’s missing in your product descriptions, and how sentiment trends across languages and markets.
Turn unstructured reviews into product content improvements—at scale.

🤖 AI Discovery Optimization: Be Found in the Age of AI

Understand how your products rank in AI-powered search.
With the rise of tools like ChatGPT and Google SGE, shoppers are asking AI for product recommendations—and now, you can see how your products show up in those results.
PX Insights simulates real prompts, reveals your AI Search Rank, and suggests attributes or content to improve—so your products stand out in AI-driven shopping journeys.

🎁 Try Google Shopping & AI Discovery for Free

These updates are now included in PX Insights—and if you haven’t tried it yet, now’s the time!
👉 Just ask your CSM to activate it on your instance, connect, and explore how PX Insights can help you optimize with confidence.